Telegram, a leading messaging platform, has recently made known the introduction of TON-based ads. This groundbreaking feature allows users to purchase advertisements using Toncoins, a cryptocurrency powered by the TON Blockchain. Leveraging the TON Blockchain offers numerous advantages, including low transaction fees and high-speed transactions, making it an attractive option for advertisers seeking cost-effective and efficient advertising solutions.
One of the key highlights of this new advertising model is the level of control it affords users. With TON-based ads, advertisers have complete autonomy over where their advertisements appear and how much they spend. This level of granularity enables advertisers to target specific channels that align with their target audience, ensuring maximum reach and effectiveness for their advertising campaigns.
Reward System for Telegram Channel Owners
In addition to the introduction of TON-based ads, Telegram has also unveiled a generous reward system for channel owners. Under this new system, channel owners stand to receive a significant portion of the revenue generated from ads displayed in their channels a whopping 50%, to be exact.
This move comes as welcome news for channel owners, especially considering the staggering viewership numbers on Telegram channels. With over 1 trillion views in channels every month, channel owners have the potential to earn substantial revenue through this new reward system. The introduction of withdrawals for channel owners on Fragment further enhances the appeal of this initiative, providing channel owners with an additional revenue stream that they can leverage to further grow and monetize their channels.
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Telegram’s Strategy for Decentralization and TON’s Market Performance
Amidst concerns about the concentration of Toncoin (TON) supply within Telegram’s ecosystem, CEO and Founder Pavel Durov has unveiled a strategic plan aimed at maintaining decentralization and stability. Telegram’s proactive strategy involves limiting its share of Toncoin to approximately 10% of the total supply, thereby ensuring a more equitable distribution of the cryptocurrency.
Meanwhile, Toncoin continues to demonstrate resilience and strength in the market. With a current price of $5.24 USD and a 24-hour trading volume of $198.8 million, Toncoin boasts a market cap of $18 billion. Despite fluctuations in the market, Toncoin has rallied by 1.80% in the last 24 hours, signaling positive investor sentiment and confidence in the cryptocurrency’s future prospects.
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